The Mexican state of Nayarit is rich in agriculture. In regions like El Venado and Cuarenteño where this coffee comes from, avocados are the main cash crop for smallholder farmers. But the avocado trees serve a dual purpose; they also provide shade for coffee trees.
The highlands of Tepic, Nayarit’s capital city, lies at the foothills of an extinct volcano and experiences a humid, subtropical climate; most of its rainfall occurs between April to November. The city is well-connected with highway, air, and rail transport infrastructure that catalyzed the region’s growth as a commercial, industrial, and agricultural center.
This coffee celebrates the Los Huicholes, an ethnic group from the Nayarit region. Huichol artists are famed for their yarn painting and beadwork depicting tradition. Through these crafts the traditions, visions and stories of the Huichol people are preserved and live on.